Book a call and receive a free digital flyer!
CONTENT MARKETING
HELPING CONSTRUCTION COMPANIES RETAIN CLIENTS WITH OUR CONTENT OUTREACH PROGRAM!
If you’re looking to spend more time on the jobsite, that’s where Construction Copywriting LLC comes in. I help you discover and retain a loyal client base through fresh and relevant content. Contractors do their best work in the field. They need copywriting designed for their construction services. Through compelling copywriting, I’ll help you give your clients a personal experience even when you’re not there to say it yourself. It gives your customers a reason to stay on your website and decide on their next purchase.
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Our mission is to empower construction companies to effortlessly retain clients, establish industry authority, and drive growth through compelling content outreach programs and SEO-optimized copywriting. I’ve worked with hundreds of contractors over the years, all of whom share the common goal of retaining their client base and establishing authority in the industry. It’s certainly an obstacle, especially since saving money is the primary concern for most clients. And with our country drastically reshaping its economy, we’re here to address the unique challenges of marketing in the construction industry.
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Newsletters to promote your business, whether it be for sales or educational purposes. Offer insights through weekly blogs and articlesabout trending topics your clients are interested in. When you have a special announcement you need your clients to hear, I’ll help you use landing pages and flyers to entice an emotional response and a call to action to continue the relationship.
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Your clients aren’t the only people focused on saving money. I imagine you are as well! Everything I do for you is above and beyond any entry-level marketer you’ll find on Indeed. Let me save you from the $35K salary, health insurance, training, PTO, lunch breaks, smoke breaks, and workers’ comp you’re used to offering when you need this work done efficiently and correctly. When you tackle your copywriting with a copywriter, that’s like measuring twice and cutting once 😉
WHAT YOU’RE GETTING
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Everything I write goes through a series of audits to provide the highest level of SEO. This includes personalized calls to action, short and long keywords to establish authority and trust with Google, clear and concise language, compelling copy to engage readers, and a targeted audience.
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Our weekly outreach program consists of helpful and engaging content for your customers, including personalized calls to action. 70% of consumers prefer blogs over ads! We also help you stay connected with your customers on social media.
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Staying up-to-date on industry news and innovations—and news relevant to your community—delivers on your promise to be an industry leader. The average reader spends 52 seconds on a blog. That’s a lot of pressure to come up with a good headline. And a good opening paragraph. Would you like some ideas?
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When you choose Construction Copywriting, you’re not just getting a keyboard. You’re getting a partner whose sole mission is to see you succeed. Because I don’t if you don’t. Working together, I provide countless ideas and themes for blogs, newsletters, and flyers. All inspired by my previous successful campaigns, and utilizing AI for the most diverse results. Don’t forget your free round of edits!
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There’s nothing more important to my business and myself than authenticity. With Construction Copywriting, you receive peace of mind that everything you receive is YOURS. For any photos used to illustrate your benefits, they’ll be royalty-free. For any facts pulled anywhere other than you or myself, all citations are available.
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AI looks perfect, but Google knows it’s AI and negatively impacts your ranking and searchability. Google recognizes copy and paste content. Using AI for research on broad topics, for a deep dive into your competitors’ strategies, and for creating a target audience profile, that’s AI optimization and Google will thank you!
And you’re getting home late after a sales call. You’re happy with the conversation, the chemistry was magic, and you’re hoping you receive a signed contract in your inbox on Monday morning. You want to plant a seed in their mind, but you don’t want to bug them. Can you stop them from calling another company to compare pricing? Can you prevent your competitor from meeting those clients when you’re busy? Probably not. So what can you do?
JUST IMAGINE IT’S FRIDAY EVENING…
You can kick your boots up and relax, because your copywriter just finished the new Benefits page you told your clients about! Your clients, who are no doubt weighing the options over the weekend, will visit your website to find that Benefits page. And now your website is full of the answers to the questions they forgot to ask! You’ll enjoy a stress-free weekend while we do all the heavy lifting.
HOW IT WORKS
Book A Call
Once you book your call, you’ll receive an email to save the date. I encourage you to bring any marketing materials you wish to incorporate. And please, don’t hold back any questions, thoughts, or concerns.
Audit
During the call, I’ll perform a real-time SEO audit of your website and discuss its findings. I’ll also diagnose your current social media strategy.
Your Audience
I’ll cover niches in your market and where companies are finding success. Together, we’ll create an ideal client profile to find your target audience.
Strategy
We’ll explore different outreach strategies for your target audience. Monthly or weekly outreach. 3 to 6-month campaigns. Blogs and newsletters. Website reconstruction. Social media management. Custom plans are available as well!
Contract
I’ll draft a contract to cover pricing, timelines, content ownership, refunds, and other details. A 50% deposit is required to begin work. The final balance is collected upon completion of the project.
Free Flyer!
You’ll receive your free flyer—with your company’s branding—and your proposal within 24 hours of the call.
Testimonials
RETAIN YOUR CLIENTS
Planting The Seeds with Digital Content
We offer construction professionals the ability to sell and prospect outside of business hours. It’s difficult to block time when you’re always in the field. You want homeowners and businesses to feel heard by YOU, even when you’re not physically there. So let’s establish a system of reciprocity.
Starting with our weekly outreach program, you’ll re-introduce yourself to your audience. You’ll stand out from your competitors by showing your clients that you don’t stop providing value even when you’re sleeping!
By providing your clients with helpful and relevant content each week and engaging on social media, your clients sense you are speaking directly to them.
You’ll connect with new and returning clients on an emotional level. You’ll find those pain points.
You’ll illustrate your company's benefits and how you alleviate those pain points.
Encouraging your clients with calls to action for your services will be a simple way to build and retain your client base. It won’t be long before Google spreads the word online and prospective clients start asking your competitors, “Where are your blogs?”
PORTFOLIO
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Community Newsletter
Newsletters are supposed to inform. Some companies forget you make it fun! Connect with your customers on personally and emotionally. Share more than just numbers!
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Hard Costs Vs Soft Costs
Helping contractors distinguish hard costs from soft costs and how to implement time tracking to maximize profitability.
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![A cluttered wooden desk with a laptop, printed financial charts, a calculator, several stacks of US dollar bills, a glass of whiskey, a notebook, a black lamp, a black folder, and a small white jar with pens.]()
Don't Get Burned On T&M Tickets
Learn how digital T&M tickets with verified time tracking improve accuracy, transparency, and cash flow for contractors, eliminating paper waste and disputes.
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![A promotional poster for a construction copywriting community. The poster features a cartoon construction worker data in a yellow hard hat and orange safety vest, smiling and writing in a notebook. The background is a light cream color, with orange brick accents and a logo in the top left corner that reads "Construction Copywriting". The main headline in large, bold orange text says "Let Your Expertise Shine!" and smaller black and blue text invites viewers to join, sign up for blogs, offers, and gifts, with the website URL at the bottom.]()
Sign Up for Newsletter
Simple and clear CTAs are an easy to build your CRM. Use this to send helpful blogs with tips and advice, recent testimonials, promotions, or as an excuse to check-in!
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![Blogs to help protect customers.]()
Choosing Wisely: Fly-By-Night Solar Companies
Expert Solar Sales’ customers are always asking why they are the only ones staying in business. Solar companies have a reputation for becoming fly by night companies. This blog helps homeowners and businesses stay informed and protected.
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![Blog for roofers and contractors]()
Coulda, Woulda, Shoulda: Roofing
Rachel’s Roofs focuses her content on customer engagement and education. Teaching customers critical issues of roof replacements and then offering a solution allows Rachel’s Roofs to stand out against competitors.
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![Blog written by a construction copywriter about time tracking integration with construction workflow management.]()
Benefits of Accurate Time-Tracking
Understanding the benefits and profit-building of integrating time tracking software into your construction workflow.
Content Creation
SEO RICH CONTENT
1600-2000 WORDS
FREE ROUND OF EDITS
PERSONALIZED CALLS TO ACTION
SCHOLARLY RESEARCH WITH CITATIONS
WEEKLY, SEMI-WEEKLY, OR INDIVIDUALLY
CAPTIVATING HEADLINES
RELEVANT AND ENGAGING TOPICS & THEMES
BLOGS
SEO ENRICHED WEBSITE COPY
NEWSLETTERS (3 PAGES)
SOCIAL MEDIA MANAGEMENT
ORIGINAL AND AUTHENTIC:
ROYALTY-FREE STOCK PHOTOS
DESIGNED WITH LICENSED TOOLS
SHAREABLE IN SEVERAL FORMATS
FREE ROUND OF EDITS
BUNDLE UP
FAQs
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“A copywriter is a salesperson behind a typewriter.” -Judith Charles, JKC Creative Communication
Copywriting is the strategic use of words to connect with an audience, communicate value, and invoke a call to action. Any content that you use to promote your website and sell your services is a form of copywriting.
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We write and create blogs, newsletters, emails, websites, advertisements, social media posts, digital flyers, and countless other forms of digital marketing.
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All deliverables will be drafted and sent in Google Docs. Digital content such as flyers, images, and videos can be sent through available formats (.jpg, .png, .pdf, .mp4, etc.)
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SEO campaigns typically take 3-6 months before Google’s algorithm starts to increase your ranking and organic search visibility. Google uses over 200 ranking factors to evaluate your trustworthiness and expertise. That’s why it’s all the more important to continue posting new and relevant content!
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Two ways to grab my undivided attention:
Phone: 720-454-6722
About Timothy Baron
“You can, you should, and if you’re brave enough to start, you will.”
Growing up in the small town of Weare, NH, it was nearly impossible to catch a glimpse of the horizon. All of that changed when I was 23 and heeded that timeless call, “Head west, young man.”
Living and working all around the beautiful state of Colorado for 6 years, I dove headfirst into the skylight and home improvement industry. From tying in on a steep 3-story roof to connecting hundreds of contractors with homeowners they were never able to close before. The connections and relationships I made out there inspired me to continue down the path of helping construction professionals engage with their customers on a personal level. Nobody wants a car salesman.
When I’m not striving to build meaningful connections or writing my heart out, I find any excuse to get outdoors and spend time with my family and friends (all pets are welcome). If I must stay inside, I love turning to my piano to write original compositions or cover my favorite artists. I’m always in the mood for Werewolves of London!
Let’s work together
Interested in working together? Ready to grow that audience? Fill out the form below and schedule your call!